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Denise Wetherell Featured in Oregon Jewish Life

Art alum Denise Wetherell was featured on the cover of Oregon Jewish Life's July 2013 issue, talking about the awareness and fund raising event she founded, Pamper for a Purpose.

This year's event will be held Sunday, July 28, in Portland's Director Park at SW Park & Taylor.

Excerpt from an article by Deborah Moon in Oregon Jewish Life,
July 2013.

In the decades since the Holocaust, the Jewish community has pledged, "Never Again." Yet genocide, albeit on a smaller scale, has recurred numerous times in the intervening years. "Focus on the tangible," says Mina Rush, outreach director of Jewish World Watch, an organization that fights genocide and mass atrocities through advocacy and high-impact projects that improve the lives of survivors. "Ending genocide in Africa isn't going to happen today."

Spreading awareness, raising money and advocating for change are tangible steps that Portlander Denise Wetherell and her daughter Anna have taken for the past three years. Pamper for a Purpose, the annual event Denise created in 2011, raises both the funds and awareness to help Americans aid people victimized by the atrocities in Darfur in western Sudan and the Democratic Republic of Congo. While it fulfills all of those goals, it also reminds people to slow down and care for themselves.

This year's fundraising and awareness-raising event moves into the heart of Portland at Director Park, at Southwest Park and Taylor.

Among the nine JWW projects that receive funding from Pamper, Denise and Anna are especially inspired by the solar cooker project for Darfur refugees and the Chambucha Rape and Crisis Center in eastern Congo. JWW distributes the low-cost solar cookers, which are assembled in the camps, to protect the women who were often raped and brutalized when they left the refugee camp to collect firewood.

"Denise should be an inspiration to us all," says Lauren Fortgang, member of the Never Again Coalition. The Coalition co-sponsors Pamper and will have tables with background information on the conflicts in both Sudan and D.R. Congo, as well as actions that people can take. "She is an example of how one person really can make a difference if they put their mind to it."

Read the full article at

Denise Wetherell earned a BA in Art from Marylhurst University in 2007. Shortly after graduating, she planned to hold an art exhibition to raise funds for Darfur refugees. Starting on a smaller scale, she implemented "Last Fridays," donating proceeds from haircuts she gave at a local salon. When her teenage daughter Anna got involved, Pamper for a Purpose was born. In July 2013, Denise was named a third place winner in the national Hairdressers with a Heart competition sponsored by Wella.

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